YouTube’s TrueView cards are adding a new dimension to lead generation. Here’s how brands can captalise on the phenomenon and capture a whole new audience.
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Tweets in Google results may soon happen, but could it damage the reputation of the search engine and help spread misinformation?
AdBlock software may be on the rise with privacy fears over mobile. Here are some tips on getting around the software to advertise in new creative ways.
Instagram’s set to overtake Twitter and Google in mobile display ad revenue by 2017. It’s time to look at the imagery you’re using and make it work for you.
A PR stunt from two magicians went viral last week with many reporting it as a piece of live TV history. Here’s why such lazy journalism will hit them hard.
Google’s on the lookout for an SEO manager. If Google, who writes the rules on search, is performing the practise to gain rankings then why aren’t you?
Facebook’s new news feed feature let people choose their content, but unless you read their advertising policies, there’s little point in publishing.
Reddit’s in meltdown, and brands are caught in the crossfire. They’re being punished for having the wrong Reddit social media strategy; here’s why…
Studies show that brands want to work with influencers, but amazingly haven’t got a clue how to find or approach them. Webpresence offers some key tips.
98 per cent of small businesses are looking at marketing automation to help them out, according to a report. But will automation kill creative marketing?