Inbound marketing is good to attract leads but adding personalisation to a campaign is the best way to build relationships with customers and convert sales.
Marketing automation isn’t just about data. One of its biggest draws is how it can streamline marketing systems and save you time to focus on your business.
So much traffic visiting your site, yet so little sales… Marketing automation can help you convert those leads and better interact with them. Here’s how.
A nice-looking website isn’t the be-all and end-all. It’s a business investment like any other and needs to make you money. Here are tips on how to do it.
Four out of 10 startups close within five years. Perfecting the Customer Lifecycle Marketing strategy, though, can create fresh leads for small businesses.
Content marketing is THE key to growing your business, gathering data, discovering leads and nurturing them. Here are some tips on how to do it properly.
Marketing automation can be a Godsend for small business growth. Here are 3 case studies of how companies use it to get increase their leads and revenue.
Looking to take the next step with your business? Marketing automation can save you time and money while nurturing and converting leads. Here’s how.
The user journey is one of the most important things to consider on the web. It’s an issue I constantly raise at Webpresence, and I was delighted to come across a blog by Twitter the other week that highlights similar points. You can read the blog here. It’s a brilliant summary of what the designers and developers… Read more »
Google’s new mobile algorithm change is great news for mobile marketers but worthless unless they optimise the user journey to convert traffic into revenue.