Posted by Lee Jackson & filed under Conversion Rate Optimisation, Lead Generation, Lead Nurturing, Marketing Automation.

So much traffic visiting your site, yet so little sales… Marketing automation can help you convert those leads and better interact with them. Here’s how.

Posted by Lee Jackson & filed under Community Building, Conversion Rate Optimisation, Digital Marketing, Email Marketing, Inbound Marketing, Lead Generation, Marketing Automation, Search Engine Marketing (SEM), Social Media Marketing (SMM), Website Analytics, Website Promotion.

Marketing is hard work, but essential to reach the next level. The process can be made much easier and more effective if you invest in marketing automation.

Posted by Lee Jackson & filed under Conversion Rate Optimisation, E Commerce, Inbound Marketing, Lead Generation, Lead Nurturing, Marketing Automation.

A nice-looking website isn’t the be-all and end-all. It’s a business investment like any other and needs to make you money. Here are tips on how to do it.

Posted by Lee Jackson & filed under Content Marketing, Digital Marketing, Email Marketing, Facebook Promotion, Instagram, Marketing Automation, Paid Search (PPC), Search Engine Optimisation (SEO), Social Media Marketing (SMM), Twitter Marketing.

Facebook and Google when used right are great for small business growth. To take the next step though, you also need to consider these five other channels.

Posted by Lee Jackson & filed under Digital Marketing, Inbound Marketing, Marketing Automation, Responsive Design, Search Engine Marketing (SEM), Social Media Marketing (SMM), Website Development.

Spend thousands on an app or much less on building a website? The latter option can not only be much less expensive, but produce better results. Here’s how.

Posted by Lee Jackson & filed under Digital Marketing, Lead Generation, Marketing Automation, Paid Search (PPC), Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Social Media Marketing (SMM), Website Development.

67% of small businesses want to increase their digital spend next year. Here are the 5 places they should put their money for serious business growth.

Posted by Lee Jackson & filed under Digital Marketing, Facebook Promotion, Marketing Automation, Paid Search (PPC), Remarketing, Search Engine Marketing (SEM), Social Media Marketing (SMM).

Paid search and social are the quickest solutions for business growth, but it can be hard to get right. Here are 5 common mistakes that most people make.

Posted by Lee Jackson & filed under Digital Marketing, Email Marketing, Lead Generation, Lead Nurturing, Marketing Automation, Search Engine Marketing (SEM), Social Media Marketing (SMM).

Four out of 10 startups close within five years. Perfecting the Customer Lifecycle Marketing strategy, though, can create fresh leads for small businesses.