Posted by Lee Jackson & filed under Google, Search Engine Optimisation (SEO).

One of the most significant aspects of Google’s Panda 2.2 update is the attention to quality, not just of links, but of web content. Today it is essential to make sure that the statistics gathered by Google about your website offer a positive tale to tell. If visitors are bouncing straight off your site within… Read more »

Posted by Lee Jackson & filed under Google, Search Engine Optimisation (SEO).

As Google Panda Version 2.2 is being rolled out, it’s more important than ever to get to grips with what this is really all about. If you still think that Google Panda is an algorithm update, albeit one of pretty massive proportions, then you’re already on the wrong track. This isn’t about updating their algorithms,… Read more »

Posted by Lee Jackson & filed under Search Engine Optimisation (SEO), Social Media Marketing (SMM).

Perhaps you have come across the acronym SMART, often used within business where objectives and aims are referred to as SMART targets. The idea is to try to encourage aims and objectives to be realistic, measurable and valuable, and in this regard it’s an acronym ideally suited to the world of SEO and Social Media…. Read more »

Posted by Lee Jackson & filed under SEO Copywriting.

So you’re about to sit down and punch out another 800 word SEO article for your business. Have you considered the alternatives? Don’t get me wrong, well written search engine optimised articles which take full advantage of the very latest understandings in areas such as Latent Semantic Indexing (LSI) are still hugely powerful and effective…. Read more »