Posted by Lee Jackson & filed under Conversion Rate Optimisation, Email Marketing, Facebook Promotion, Inbound Marketing, Lead Generation, Linkedin, Social Media Marketing (SMM), Twitter Marketing.

Email is still one of the most powerful tools in your marketing arsenal, especially if you pair your lists with social targeting to reach out to new leads.

Posted by Lee Jackson & filed under Digital Marketing, Facebook Promotion, Lead Generation, Lead Nurturing, Linkedin, Website Development, Website Promotion.

Facebook has angered a lot of its users with privacy concerns over its Messenger app. How can companies show they protect data for the benefit of the user?

Posted by Lee Jackson & filed under Content Marketing, Facebook Promotion, Google+, Inbound Marketing, Linkedin, online marketing, Pinterest, Search Engine Optimisation (SEO), Social Media Marketing (SMM), Twitter Marketing, Video Marketing, Youtube.

Here are my top tips for giving your online business marketing the fresh start it needs at this time of the year.

Posted by Lee Jackson & filed under Blog Marketing, Content Marketing, Inbound Marketing, Linkedin.

  When it comes to generating content, many websites are using crowdsourcing. Crowdsourcing refers to when a company outsources its work to a group of people—not their employees. Basically, a company will take a problem and ask the crowd for solutions. The answers from the crowd then become the property of the company, and the… Read more »

Posted by Lee Jackson & filed under Digital Marketing, Facebook Promotion, Linkedin, online marketing, Social Media Marketing (SMM), Twitter Marketing, Website Promotion.

I don’t know whether this last weekend left you drenched or scorched, but it hasn’t exactly been the sort of weather recently which allows you to plan a barbecue much more than about five minutes in advance. However, as I was recently rather optimistically checking that my barbecue is still in working order I got to thinking about how social media really ought to be more like a good barbecue.