Posted by Lee Jackson & filed under Search Engine Optimisation (SEO).

For those of you in the SEO game you’re sure to know that anchor text is the visible, clickable text of a hyperlink. For example, the link below links to our main website and uses the keyword ‘Webpresence’ as the anchor text; <a href=”http://www.webpresence.tv/”>Webpresence</a> Google, Bing and other search engines heavily weight the keyword anchor… Read more »

Posted by Lee Jackson & filed under Search Engine Optimisation (SEO), Website Development.

The First Link Priority Rule is well known by most SEO specialists, and has caused many headaches. Basically it is Google’s way of preventing dubious web developers from planting excessive duplicate internal links within a page. The way it works is that where there are multiple instances of an internal link on a page, Google… Read more »