Posted by Lee Jackson & filed under Facebook Promotion, Social Media Marketing (SMM), Twitter Marketing.

Social media, social networking and social marketing – they’re the buzz words of today, and many would have you believe that unless you’re employing social media in a productive, positive and effective way there can’t possibly be any way in which you can succeed in promoting a business online. Certainly today’s online world is built… Read more »

Posted by Lee Jackson & filed under Social Media Marketing (SMM).

So you’ve come to the conclusion that your competitors are outperforming you, and you’re pretty confident that their advantage over you comes from their use of social media. So what do you do? Do you increase the number of tweets you post? Do you update your Facebook page more often, publish blogs more frequently and… Read more »

Posted by Lee Jackson & filed under Facebook Promotion.

It almost seems to be a weekly occurrence now, (although there are some who might suggest that it’s a ‘weakly’ occurrence), but yet again, Facebook is changing! The latest change is reasonably significant, and affects the way in which your profile looks and is managed. At the moment if you log in to Facebook you… Read more »

Posted by Lee Jackson & filed under Social Media Marketing (SMM).

In the very early days of the web all that was really needed to succeed online was a website. As the online world grew, it became necessary to promote that website, one of the chief ways of which was to ensure that you were listed in the main directories. But then search engines came into… Read more »

Posted by Lee Jackson & filed under Facebook Promotion, Social Media Marketing (SMM).

Did you know that Facebook has just introduced yet another new feature as it continues to compete with Twitter? Until now it has only been possible to have one list of friends on Facebook, and for many businesses this has proved something of a problem. How do you communicate with just one category of those… Read more »

Posted by Lee Jackson & filed under Facebook Promotion, Social Media Marketing (SMM), Twitter Marketing.

One of the main reasons why Twitter now has a new CEO starting this week is because it was realised that until now Twitter has really just been a numbers game, growing bigger and bigger every day, with more impressive numbers and statistics to publish every week, but actually with relatively little profit to show… Read more »

Posted by Lee Jackson & filed under Social Media Marketing (SMM), Twitter Marketing.

Have you noticed yet that Twitter has a new interface? It’s only in the beta stage, and has yet to become the default standard way in which Twitter is displayed, but it you have visited Twitter recently you may have noticed that there’s a bar along the top of the page which suggest that you… Read more »

Posted by Lee Jackson & filed under Facebook Promotion, Social Media Marketing (SMM), Twitter Marketing.

Don’t forget, you are not a celebrity. Well, all right, perhaps you are, I really don’t know. But the point is that a remarkable number of business owners and online entrepreneurs do seem to think that they are Hollywood superstars on whose every word hundreds or thousands of people hang. This is fairly evident from… Read more »

Posted by Lee Jackson & filed under Facebook Promotion, Social Media Marketing (SMM), Twitter Marketing.

It would seem to many people that it is Facebook’s ambition to become Twitter, having already implemented several features pioneered by the micro-blogging service. The latest integration of a Twitteresque feature was not even publicly announced, but suddenly appeared over the past few days. It’s quite possible that you haven’t even noticed it, but it… Read more »

Posted by Lee Jackson & filed under Facebook Promotion, Social Media Marketing (SMM), Twitter Marketing.

Are you using Facebook and Twitter, or are Facebook and Twitter using you? Too many businesses are still thinking that as long as they post content on Facebook and Twitter, as well as other social media sites, then somehow the magical social media fairies will wave their little magic wands and generate a flood of… Read more »